Since the days when folklore and events were hand stitched into massive tapestries as a way to preserve them for posterity, to countless corporate logos on uniforms today, embroidery is stitched into social history in the UK.

For many people, this is textile art and just as meaningful as brushstrokes on canvas. A good example of this is the array of textiles and embroidery amassed by artist, collector and activist Rachel Kay-Shuttleworth. The 30,000 individual items in this Burnley-based collection is known to textile specialists worldwide.

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There are variations and interpretations of this craft to be found in different cultures around the Globe and throughout history.

From the ancient Greeks onwards, it was a form of self-expression as well as a way to reinforce and decorate fabrics.

In the Middle Ages, embroidery on clothing was seen as the ultimate symbol of wealth and social standing. In 17th century Muslim countries, the craft of two hands was seen as a pursuit of the higher classes, just as it was in Edwardian and Victorian England.

Modern Ways to Produce Embroider Designs

Now, of course, embroidery is a decorative process that is far more affordable, fast and easy to produce, not least as creating attractive embroidery designs has been automated. There are sophisticated machines, crafting thousands of precise stitches and producing intricate and aesthetically appealing designs in minutes.

This means that the branding and marketing values of embroidery have created a new era of importance for this form of design.

Perceived Value

Ironically, one of the reasons embroidered workwear, uniforms and fashion clothing are still so popular is still connected to status.

There is a perceived value to having a motif or pattern that has been individually stitched on, rather than printed. For many people, because it is dimensional, it looks more official or important.

It is a style statement too. Just think how many training shoes are sold thanks to having certain fashion brands stitched into their fabric.

Visual Value

Having a design in relief can also add to its visual impact.

A logo or some other graphic will probably be more noticeable if it is embroidered rather than printed. In some cases, embroidery thread is coated to have a sheen that can add even more to its aesthetic value, as the logo or pattern is even more prominent.

Embroidery also offers clean, clear definition, which can be seen from various angles. Plus, its tactile appeal should not be overlooked.

Lasting Value

Lastly, embroidered logos and designs generally last. They tend to be more durable than a printed design. Embroidered logos and designs can often survive washing machines and ironing far better than most printing techniques.

If you are considering investing in new equipment to produce workwear, uniforms or fashion clothing, then contact us to chat about the best industrial embroidery machine to match your business needs, and to create appealing designs for your customers.